The international communication and social graphic art contest Posterheroes – organized by PLUG – non profit cultural association – has just launched its third edition.
After dealing with the issues of energy and consumption, with the 2012/2013 edition, Posterheroes proposes a debate on sustainability in the fields of production, health, mobility and public life in cities. Together with the issues of the first two editions, these last ones complete the six characteristics suggested by the European Community as indicators for a Smart City.
Best entries selected by a jury will become part of the itinerant shows and future events which Posterheroes/Plug will organize at the end of the contest.
The Third Edition Of Posterheroes has the Objective of Involving Youth and the International Creative Community in the Concept Of Smart Cities
This social communication competition, with the patronage of UNESCO, aims at the involvement of the creative community of the world around four issues of global interest – production, health, mobility and public life – in order to stimulate collective consciousness toward a new way of life in the city.
In order to become “smart” our cities have to become places where the resources will be optimized and improved, they have to become an expression of new habits. They will not change their appearance. Will be the same city as before, but new, accessible, free, clean and transparent.
Evolution is the keyword in Posterheroes 3 brief: actually a transparent evolution.
The creative people around the world are therefore called to express their sensitivity and their clear ideas of evolution through the creation of a graphic poster 50×70. For each categories, the jury, composed by international experts in the field of graphics and communication, will identify the top ten proposals, for a total of forty selected posters.
After the closure of the contest the posters will be published in the catalog of Posterheroes and they will become part of future exhibitions and events that PLUG will organize. Moreover, the selected posters will be included within the events organized by Biennale Democrazia in order to create a traveling exhibition through the streets of Turin.
The Posterheroes contest is open to individuals or groups (in which case a representative will be required) with the submission of up to two (2) entries each.
There are no age, nationality or profession limits, the contest is open to all, except for the organizers of Posterheroes, Plug associates, the jury or any of their family members.
Works can only be submitted online following the uploading procedure on the official website.